Marketing best practices during COVID-19

Coronavirus COVID-19 is posing challenging situations for marketing professionals all across the globe. Marketers are confused about what to do and what not to do. Some companies have stopped advertising, while others are being more active and are coming up with interesting ideas to engage with their audience during these difficult times.

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Traditional marketing techniques that still work in the modern world

Technology is changing at a rapid pace, our taste keeps changing and so is consumer behaviour. Marketing also keeps evolving to keep pace with the everchanging world. Because of this constant change, some things may not be as effective as they used to. However, some old or traditional marketing techniques still work.

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